Charles River Media has a decades-long partnership with National Media Spots (NMS). Together with NMS, CRMi produces and places commercials across the country. In collaboration with NMS, we worked with Smartliner to produce a television commercial that ran throughout the US. Smartliner manufactures and distributes high quality automotive accessories. The first requested commercial highlighted the unique features of Smartliner’s technology. Through weeks of design, development, and 3D animation, our team created this dynamic commercial.